Before we move on to the summary of the questions and answers, let’s talk a little about the main topic, shall we?
In order to answer that question, i think we should define what marketing is in general.
Marketing for me (and i said it yesterday in the chat) is a constant process that is based on 4 main points:
identification of value
To explain it well, let’s take an example from the famous russia phone number library movie “the wolf of wall street.”
the boy starts to explain all the advantages that a ch leads pen can have (design, brand, etc.) but nothing comes out. Why? Because the value it can have for a client has not been identified.
You can talk about many advantages of a product to open the twitter chats or service, but if all of this is not important to our customers, we are failing from the beginning.
In one of the scenes
Explaining the second point brings us very close to point number three…
#3.- delivering value to the customer
often, customers have a need for something but are unable to identify it.