Are you confused about the difference between employer and employee testimonials? Have you thought about their importance in building your brand image and reputation?
Don’t worry! you’re in the right place.
I’m going to talk to you about the differences between those two types of testimonials and show you some real-life examples of employer testimonials. We’ll also discuss how they can be used to build your employer brand and attract more qualified candidates.
Employer Testimonials vs. Employee Testimonials
Employee testimony and employer testimony are often used interchangeably. However! we can distinguish them by examining the words more closely .
The employee testimonial is the more common of the two. Employee job seekers database testimonials are used to scout new talent! and employees are the protagonists who tell positive stories about their workplace.
Employer testimony is less common. In such testimony! an employer supports something in which he or she has participated.
This may be the case! for example! of a partnership with an educational institution! a human resources provider! employment services or consultancy.
Employer testimonials can also include descriptions of daily tasks and the work environment! especially if done in video format.
One of the easiest tools to automatically collect written feedback and video testimonials as well as other surveys is Trustmary .
Here’s a sample you can try right away:
Why is it good for companies to make employer testimonials?
You are probably looking to hire highly qualified staff with technical knowledge! a good work ethic! who ask the right questions and always strive to learn! etc. The same goes for other companies.
Competition for qualified staff is high! so it’s a good idea to think about your reputation as an employer.
Reviews from happy employees are considered a valuable asset in recruiting new qualified professionals. They give the workplace a good reputation and generate better opportunities to hire highly qualified candidates.
But have you ever thought that employer testimonials act the a clinical social psychologist same way? Anything you or anyone else posts online under your company name can be found in Google searches. Everything out there affects your brand image and can make or break the image your clients and potential employees have of you.
employees opinion
Show your appreciation and you will receive it back
If you want to hire students or apprentices! and you have done so before! it may be a good idea to leave positive feedback to the educational program or HR provider you used to find them.
When a new student or candidate from that institution looks for local companies to work for! they will ask their peers for advice on which companies are good employers and which ones to avoid.
Building a positive reputation through reviews from past employees will make it easier for you to find quality workers who fit your staff.
And who knows! maybe employees would be willing to return the kind gesture and leave you employee testimonials for your hiring processes.
Here’s a sample you right away:
employer testimonials affect your reputation
Employer Testimonials for College Programs
One of the most common examples of employer testimonials is for university programs. Local companies that hire students and graduates tell how well they have worked for them.
If you were a student looking for a job! you would probably be more eager to join a company or workplace that is willing to express how proud they are of their past interns! as in the examples below.
Example #1: Champlain College
Champlain College tracks the workplaces where its students thailand data have worked and collects their testimonials.
employer testimonials college
In their testimonials! employers highlight students’ and interns’ communication skills! professional skills for working life and disposition.
Example #2: Algonquin College
Algonquin College also collects testimonials from employers about Marketing Research students.
employer testimonials college
The testimonials attract the entire student community of the MRBI program because they speak wonders about the study program. This surely makes the students feel proud and willing to work for those companies in the future as well.
Employer Testimonial for a Work-Life Experiment