And we already have the date for the next PPC Barbecue, it will take place on September 12th ! So mark it in your calendars and stay tuned!
A little late, I noticed that an article was published about why you shouldn’t miss the next PPC camp. So check it out if you haven’t been yet !
you want to feel good about your work
We are looking for PPC experts ! We only have a junior ad, but we would also be happy to have an advanced PPC enthusiast. You will definitely like us if:
you want to move forward and constantly learn
you want to work on paytm database ultra-interesting international projects
you like running and want to run, for example, Vltavarun (well, it’s not a requirement, but if you happen to run, it’s an advantage, because we’re still far from having 12 people in the team)
And now I have 4 interesting data analyses:
Interesting analysis : what is the connection how to use instagram reels for more growth and engagement between CPC and the value you get from that click? Is it worth collecting those expensive clicks? Will they bring in more revenue? Well, according to this study, yes.
Another interesting case study : how campaigns with the same communication in other channels affect CTR on Meta. The company had campaigns running in different cities. In some cities, it also had radio and OOH advertising. And here are the results:
wellness & fitness
And even more shocking data (at least to me): 46% of Gen Z people say they are more likely to search for information online than on Google. The top maldivian lads categories they search online most often include:
For comparison, I’ll add these statistics about where people search for information . These numbers make a lot more sense to me. (The article also gives a tip for a tool where you can compare search volumes across platforms – Answer the public)